Anders VarnerEleiko is a world-leading supplier of professional weightlifting, powerlifting and strength training equipment. “We work to make people stronger so they can perform better, in sports and in life,” CEO Erik Blomberg describes the company’s mission.
In this episode of Barbell Shrugged, Anders, Doug, and Travis discuss:
What is the Eleiko difference?
Setting more world records than any other barbell in the world.
Being innovative with new equipment.
The process of perfection design, production, and customer service.
Why Strong is Happy.
The greatest weight lifting vacation in the history of the world.
And more…
TRAINING PROGRAMS
One Ton Strong – 8 Weeks to PR your snatch, clean, jerk, squat, deadlift, and bench press
20 REP BACK SQUAT PROGRAM – Giant Legs and a Barrell Core
8 Week Snatch Cycle – 8 Weeks to PR you Snatch
Aerobic Monster – 12 week conditioning, long metcons, and pacing strategy
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Doug Larson
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